Farfetch

Director Fenn O’Mealy and Smuggler weave storytelling with fashion in this stylishly-shot new campaign for Farfetch. The visually distinctive film stars model Paloma Elsesser, actress Leighton Meester, singer Omar Apollo and musician Bakar — who each demonstrate the importance of individual taste when it comes to fashion.

For this project, we licensed KT Tunstall’s ‘Suddenly I See’ — a track built on distorted guitars, a rich groove, and dynamic vocals that reflect the ideas of confidence and independence portrayed in the film. The track also previously appeared in another iconic piece of fashion-related media — the 2006 feature film ‘The Devil Wears Prada’.